Target Practice: Exploring High- and Low-Tech Options for Revenue Forecasting

Conference Registration

Finance professionals are always looking for ways to improve their revenue forecasting abilities. Artificial intelligence (AI), with its ability to analyze and summarize huge amounts of data quickly, is a new tool that holds much promise in this area, but finance professionals should also keep in mind other, more traditional skills and strategies for improving revenue forecasts. These low-tech opportunities include enhancing your understanding of the factors that influence your revenues and building your audience's confidence in your forecasts.

At this session, panelists will discuss both the high-tech tools and low-tech strategies that finance professionals can use in tandem to optimize their revenue forecasting.

Learning Objectives

  • Discuss opportunities for local governments to use artificial intelligence and other new technologies to improve revenue forecasting.

  • Describe how finance professionals can increase their audience's confidence in their revenue forecasts.

  • Develop influence maps that outline the factors that are driving your main sources of revenue.